Criminy, am I excited. If you’re able to watch the video, I recommend that you watch the video. (This is a rare chance for me to get to speak to you face-to-face. However, if you need, or prefer, a transcript, I’m providing the text of this below.)

where's the electricity styled
I’m so pleased to tell you that Where’s the Electricity? debuts today. I hope you love it—more than that, I hope that you use it to midwife the birth of your creative works into the world. For more information about this program, look here.

From the sales page:

Wouldn’t it be fantastic to have a reliable source of inspiration?

You’re an artist, a maker, a designer, a crafter. A writer, a magic-maker, a hardcore radio journalist who’s interested in just-the-facts with a dash of human interest. What you do best is to create. What you rely on is hard work and inspiration.

Wait—did I just say inspiration? Isn’t inspiration for hacks? Wasn’t Edison was all about 99% perspiration, 1% inspiration

And yet you probably know what I mean when I speak of inspiration as the surge of electricity that flows through you when your creative process is going smoothly. It’s how the work gets started, and how it continues when it stalls.

More about Where’s the Electricity? here. Or, if you’re ready, purchase Where’s the Electricity? here.

As if that weren’t enough excitement, today is the day of #myelectricity, the Instagram event in which folks around the world share an image on Instagram, with the hashtag #myelectricity, that represents a creative obsession or theme that runs through their work. I’m really loving Instagram these days. (I’m esmewwang over there.) Do come take part in #myelectricity; I’d love to see what you have to share.

black and white image of a couple's faces with hashtag my electricity

If you’d like to share the launch of this program on social media, I’d be thrilled. (There’s also an affiliate program–my first–which you can find out about here.) Here are some sample tweets for you to share:

  • Artists. Writers. Makers. Here’s to more inspiration & greater ease via @esmewang:
  • Bring depth to your creative process. Here’s to inspiration & ease via @esmewang:
  • I’m bringing more inspiration & ease to my creative work these days via @esmewang:

Happy birthday: to Where’s the Electricity? and to a new boost to your creative legacy.





I want to tell you about something really special that I’ve made for you. It’s called Where’s the Electricity? You’ve probably heard me talk a little bit about this elsehwere online, but I want to tell you a little bit about what WtE? is.

So this was born when I was working on my debut novel. I would come to these spots where I would get to the third chapter, or wherever I was, and just feel stuck. And this was a feeling that I didn’t really know what to do with. There are people who say that writer’s block doesn’t exist. There are people who say that if you get stuck that means that you’re not really doing the work—but I knew that there must be something that I could do to get myself unstuck. And that’s where I began to develop the methodology behind WtE?

What I ended up doing was building this notebook. I knew that obsessions and themes were going to be the most important components of what was going to get me going again. And so through a series of questions and answers and brainstorming, and this kind of messy-but-wonderful system, I was able to build something that was able to get me out of the stuck place over and over again.

And the thing about the system behind WtE?, and obsessions and themes, is that it comes from you. It’s from inside you. It’s not something that I’m giving to you—saying this is how you need to do it. This is what’s already inside of you; I’m just giving you the tools to access it.

WtE? is not a paint-by-numbers, 1-2-3 system. There is a workbook. There’s a lot of good stuff in the workbook. There’s an audio—quite a nice audio, if I say so myself—that you can refer to over and over again for your creative work. It doesn’t have to be writing; it can be painting, sculpture, dance—anything that requires creativity. When it comes down to it, obsessions and themes are what we go to over and over again when we get stuck, when we need to get started, when we’re starting a new project. And that’s what I want to give you. I want to you give you the electricity, the fuel, that’s going to light your creative self on fire. I really hope you enjoy it. You’ll find out more below. In the meantime, keep making. Keep going. You’re doing great.